Portfolio

Work that delivered
real results.

Paid media, SEO, e-commerce, content, video and creative work — measured by real outcomes.

2025 · Direct Channel Support Systems UK

Paid Media: £100k Budget, Record ROAS

Full paid media ownership in a B2B industrial e-commerce environment, contributing to a 23.9% year-on-year revenue increase in 2025.

21xGoogle Ads ROAS
27xBing Ads ROAS
£100kAnnual Budget
23.9%YoY Revenue Growth
Google Ads

Search, Shopping & Performance Max

Full campaign management covering Search, Shopping, Display and Performance Max. Continuous bid strategy, negative keyword management, audience layering and ad copy A/B testing.

21x ROAS
Microsoft Advertising · Bing

B2B Audience Targeting

Bing Ads with LinkedIn profile targeting for B2B precision. Achieved higher ROAS than Google through refined audience segmentation and dedicated creative strategy.

27x ROAS
Meta Ads

Advantage+ Catalogue & Dynamic Remarketing

Advantage+ Catalogue campaigns, Dynamic Remarketing to website visitors and cold prospecting across Facebook and Instagram.

Dynamic Remarketing
SEO · 2,000+ SKUs

Technical & On-Page SEO at Scale

On-page content, metadata, structured data and internal linking across a large B2B e-commerce catalogue. Regular Screaming Frog and SEMrush audits.

23.9% Revenue Growth
Google Ads Results 2025
Bing Ads Results 2025
Mobile E-commerce
2022 · Ahinsa Flour Mill

Google Ads: 12,687 Clicks at ₹5.80 CPC

Managed a Google Ads campaign for an FMCG manufacturer, achieving strong click volume at an efficient CPC through continuous optimisation.

137kImpressions
12,687Clicks
₹73kAd Spend
₹5.80Cost Per Click
PPC Campaign Results
SEO Achievement

#1 Google Ranking: Zero Paid Spend

Through keyword research, search intent-led content and technical SEO, achieved a #1 Google ranking for a competitive informational keyword.

SEO #1 Ranking Achievement
2024 · Samit Med Cure

WooCommerce Build: From Zero to Ranking

Full e-commerce platform built from scratch: 300+ optimised product listings, Klaviyo email integration, secure payment and real-time inventory tracking.

300+Products Listed
20%Organic Traffic Growth
15%Engagement Increase
KlaviyoEmail Integration
Samit Med Cure Website
Product Pages
Category Pages
Homepage
View Live Site
Creative & Design

Brand Visuals: 18% CTR Uplift

Designed Instagram posts and marketing visuals for Ahinsa Flour Mill using Adobe Illustrator and Photoshop. Clean, modern designs that achieved an 18% uplift in click-through rates.

Instagram Post Design
Instagram Post Design
Product Design
Product & Marketing Visual
Social Media Campaign
Social Media Campaign
Creative Visual
Creative Marketing Visual
Branding Concept
Branding Concept
Product Line Graphic
Product Line Graphic
Video Production

Video Content & Social Media Reels

Full production from concept to publish, using Final Cut Pro and Logic Pro.

Brand Storytelling
Social Media Content
Ad Campaign Video
Creative Production
Marketing Visuals

Meme Marketing & Event Promotions

University event promotions through meme-style short-form video for campus campaigns.

Event Promo
Viral Social Clip
Trend-Based Video
Audience Content
University · Prestige Institute, Indore

Event Posters

Designed as Social Media Coordinator at Prestige Institute of Management and Research.

Event Poster 1
Event Poster: Campus Campaign
Event Poster 2
Event Poster: Social Promo
Personal Creative Project

Beyond marketing: music production.

Badal Gaya
Original Hindi Song · Spotify · YouTube
Badal Gaya

"Badal Gaya" is an original Hindi song I wrote, composed and produced. Exploring themes of change and transformation, this project combined my skills in music production, video production, visual design and digital distribution strategy.

Listen Now
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Based in Birmingham, UK. Ready to help your business grow.

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